What Are Off-Market Properties?
Off-market properties are homes not publicly listed on the MLS or real estate websites.
These “hidden gems” often come with less competition and better pricing opportunities for buyers.
“Buying off-market gives you access to deals other buyers won’t even see,” says Laura Kim, a buyer’s agent who specializes in off-market deals. “It’s about being connected and proactive.”
How to Find Off-Market Listings
These properties aren’t easy to find — but with the right approach, they’re accessible. Consider:
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Working with well-connected agents
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Tapping into local investor networks
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Direct mail or door-knocking in target areas
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Using ‘Coming Soon’ platforms or private listing groups

Why It Matters in 2025
With limited inventory in many regions, buyers are turning to off-market options for better deals. “In 2025, buyers need to be more creative,” Kim advises. “If you want an edge, off-market is where you’ll find it.”